BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20230210T150000Z
DTEND:20230210T170000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:"Effective Lead Generation Using Digital Marketing" Workshop
DESCRIPTION:"Effective Lead Generation Using Digital Marketing" Workshop\n\n\n\nFriday\, February 10\, 2023\, 10 AM - 12 PM\n\nFee: $20\n\n\n\nRegister Online\n\n\n\nSmall business owners need to effectively use their limited resources to generate a favorable return on time and financial investment.\n\n\n\nThis Live Online Workshop will focus on best practices that can be immediately put into use.\n\n\n\nYou will be given a broad look at the basics of the digital landscape\, instruction on sources for lead generation\, and an overview of other considerations as you develop your digital marketing strategy. Topics to be covered:\n\n\n\nLead generation sources\n\n	Website design\n	SEO/SEM\n	Backlinks\n	Blogging\n	Paid media - Local service ads vs Google Ads\n	Social media - Platform options\, Email marketing\n\nOther considerations\n\n\n	Content marketing\n	ORM (Online Reputation Management)\n	Public relations\n	Branding\n	Geofencing\n	Creating a sales funnel\n	Tracking and forward strategies
X-ALT-DESC;FMTTYPE=text/html:<strong>&quot\;Effective Lead Generation Using Digital Marketing</strong><strong>&quot\; Workshop<br />\n<br />\nFriday\, February 10\, 2023\, 10 AM - 12 PM<br />\nFee: $20</strong><br />\n<br />\n<a href="https://www.score.org/northmetroatlanta/event/how-small-business-can-effectively-use-digital-marketing-generate-leads" target="_blank">Register Online</a><br />\n<br />\nSmall business owners need to effectively use their limited resources to generate a favorable return on time and financial investment.<br />\n<br />\nThis <strong>Live Online Workshop </strong>will focus on best practices that can be immediately put into use.<br />\n<br />\nYou will be given a broad look at the basics of the digital landscape\, instruction on sources for lead generation\, and an overview of other considerations as you develop your digital marketing strategy. Topics to be covered:<br />\n<br />\nLead generation sources\n<ul>\n	<li>Website design</li>\n	<li>SEO/SEM</li>\n	<li>Backlinks</li>\n	<li>Blogging</li>\n	<li>Paid media - Local service ads vs Google Ads</li>\n	<li>Social media - Platform options\, Email marketing</li>\n</ul>\nOther considerations\n\n<ul>\n	<li>Content marketing</li>\n	<li>ORM (Online Reputation Management)</li>\n	<li>Public relations</li>\n	<li>Branding</li>\n	<li>Geofencing</li>\n	<li>Creating a sales funnel</li>\n	<li>Tracking and forward strategies</li>\n</ul>\n
LOCATION:Online Workshop
UID:e.1202.157208
SEQUENCE:3
DTSTAMP:20260513T142747Z
URL:https://business.cartersvillechamber.com/events/details/effective-lead-generation-using-digital-marketing-workshop-157208
END:VEVENT

END:VCALENDAR
